Answer the Phone, Darn It!

I couldn’t beleive my ears when I called the Ledger-Enquirer, WTVM and WRBL  newsrooms and got an answering machine.  An answering machine in a newsroom for crying out loud!  I could have been calling in a hot tip about a disaster that was happening at that moment, and by the time someone got around to listening to the call, the action could have been over.

Crystal Johnston,  who served as a receptionist at WTVM for more than 18 years,  wrote in a comment on the post about Dee Armstrong’s take on the state of local news about the time she called in a hot tip: 

“I will give you a prime example of an experience of mine. That is, when the two homeless guys fought under the bridge in Phenix City about a year and half ago. One of them was killed. I tried to call the station several times, but no one answered. All I got was a voice mail. Yes, voice mail. That is what is taking over these days. I remember that an assignment editor used to always be at the desk all the time. It wasn’t until after the fact that they did a blurb on the story. If someone had answered my phone call, the station would of been on top of it as it was going on. I placed that call around 7:45 p.m. that night.”

I realize  it’s all about economics.  Answering machines are a lot cheaper than a real live human being, but using one to anwser calls to a newsroom seems penny wise and pound foolish to me.

At least you get a real live person at the TV stations if you call the main number during business hours,  but not the Ledger-Enquirer.  I called the other day on a subscription matter and I got a person in the Philippines.  When I told that person what I wanted,  she said she couldn’t handle it, but gave me another number for someone who could.

“Is that person actually in Columbus, or am I going to get another person in the Phillipines?”

“Oh, it’ll be in Columbus.”

I called the number. You guessed it,  a Philpino answered the phone.  However, she did take my message, and I did get get a call today, two days later, from someone actually in Columbus.  It took a little while to get to the right person, but once I did she took care of the problem.  

Oh for the days when people just answered the darn phone!

My answering machine

My answering machine

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