Archive for February, 2018

Don’t Let Them Snow You

February 7, 2018

Recognizing Propaganda

Every minute of every day you are subjected to propaganda. People are using words, pictures, and even music to influence the way you think.  Before I get into how propaganda works, the techniques that are used, I should define the term as used in this post.

Propaganda is the use of one-sided messages to influence the emotions, opinions, attitudes, and actions of targeted audiences for political, ideological, or commercial purposes. The messages may or may not be factual.  That’s a paraphrase of a definition provided by Richard Alan Nelson in a Wikipedia article.

A very effective explanation of how propagandists manipulate us is a documentary, Propaganda and Manipulation: How mass media engineers and distorts our perceptions, by Jerry Kroft, Ph.D., a Psychologist, who wrote Duped! Delusion, denial, and the end of the American Dream.  You can see it on YouTube.

He explains the basic tools that are used.


2. Repeated Affirmations

3. Vicarious/ Imitative learning

4. Distraction and denial

5. Classical & operant conditioning.

It would be great, in my view, if this were shown to every11th grader in the United States.